By John Burgett on Posted in Advertising Issues,Broadcast Regulation,Political BroadcastingIf the initial excitement you feel at the prospect of what will hopefully be another bountiful political advertising market quickly gives way to a sick, uneasy feeling as you try to recall the FCC’s rather complex, and often confusing, political broadcasting rules, then this “update” is for you. Although there haven’t been any significant changes… Continue Reading
By Kathryne Dickerson and John Burgett on Posted in Advertising Issues,Broadcast Regulation,Political BroadcastingOn October 19, 2017, Democratic Senator Amy Klobuchar of Minnesota introduced a bill, co-sponsored by Sens. Mark Warner (D-VA) and John McCain (R-AZ), aimed at regulating online political advertising. The bill, dubbed the “Honest Ads Act,” would require online platforms to identify the purchasers of certain political ads, maintain a “public file” containing specific information… Continue Reading
By Eve K. Reed, Joan Stewart and Kathleen A. Kirby on Posted in Broadcast Regulation,Political BroadcastingThe Federal Communications Commission (FCC) has announced that it will hold a public demonstration of the expanded Online Public Inspection File (OPIF), which will replace the current Broadcast Public Inspection File (BPIF) and which television and radio stations, cable systems, and satellite television and radio systems will be required to use for their online public files. … Continue Reading
By Kathleen A. Kirby, Eve K. Reed and Joan Stewart on Posted in Broadcast Regulation,Political BroadcastingThe Federal Communications Commission (FCC or Commission) has announced that its new online public file rules, adopted in January of this year, will go into effect on June 24, 2016. Beginning on June 24, 2016, the following entities must place all new public file material into the online public file database: Commercial Radio Stations located… Continue Reading
By John Burgett and Joan Stewart on Posted in Broadcast Regulation,Political BroadcastingThe FCC’s Media Bureau issued a Public Notice today seeking comment on a petition for declaratory ruling urging the Commission to prohibit stations’ use of the Last-In-First-Out (or “LIFO”) method of selling preemptible advertising time to political candidates or, if not prohibited, to require that stations using the LIFO method always give political candidates preemption… Continue Reading
By Kathleen A. Kirby on Posted in Broadcast Regulation,MVPD Regulation,Political BroadcastingWasting little time after an August Public Notice, the FCC issued an NPRM today proposing to require broadcast radio stations, satellite radio operators, and cable and DBS operators to post their public inspection files to the FCC’s online database. Today the online public file requirements apply only to broadcast television stations, however, the FCC “now… Continue Reading
By Kathleen A. Kirby, Eve K. Reed and Ari Meltzer on Posted in Advertising Issues,Broadcast Regulation,First Amendment,Political BroadcastingBroadcasters are not required to affirmatively investigate the identity of entities purchasing political advertising time, the FCC’s Media Bureau has reaffirmed. In a letter dismissing complaints against two television stations, FCC political chief Bobby Baker stated that, “unless furnished with credible, unrefuted evidence that a sponsor is acting at the direction of a third party,… Continue Reading
By Joan Stewart, Ari Meltzer and Kathryne Dickerson on Posted in Broadcast Regulation,Political BroadcastingBroadcast television stations currently exempt from the FCC’s online political file requirement should prepare to upload political file information to the FCC’s online public file website beginning on July 1, 2014. A Public Notice from the FCC’s Media Bureau reminded television stations outside of the top 50 markets or not associated with the top four… Continue Reading
By John Burgett on Posted in Advertising Issues,Broadcast Regulation,Political BroadcastingWith campaign spending essentially unlimited, 2014 is certain to be another record-breaking year for political advertising sales. Before the election season gets too hectic (if it isn’t already), we strongly recommend that all station staff handling political buys and/or maintaining the political file take some time to brush up on the key rules governing political… Continue Reading
