Earlier today, the FCC issued a Public Notice announcing revisions to the coverage area and population served of each television station to be protected in the repacking process.
The revisions are the result of changes to the underlying data of five stations: WNJU, Linden, New Jersey (new geographic location and parameters); KOHD, Bend, Oregon (channel 51 move); KPXE-TV, Kansas City, Missouri (channel 51 move); WPXA-TV, Rome, Georgia (channel 51 move); KWSU-TV, Pullman, Washington (antenna height change); and KEMO-TV, Santa Rosa, California (discrepancy between station’s DTS facilities and information in Commission databases). In addition, WAZE, Madisonville, Kentucky, submitted a request to voluntarily downgrade from Class A to low power television, making it ineligible for the auction.
The inclusion of new parameters for WNJU created a huge ripple effect, as WNJU became the baseline station upon which all other station’s opening prices were calculated. The revised pricing data is available here.
Because the FCC previously committed to provide broadcasters with at least 60 days between the release of pricing data and the application deadline, the Commission has revised the reverse auction application window to open at noon ET on December 8, 2015 and close at 6:00 p.m. ET on January 12, 2016. The Commission also pushed back the forward auction application filing window to noon ET on January 26, 2016 through 6:00 p.m. ET on February 9, 2016. The FCC did not change the March 29, 2016 deadline for broadcasters to submit their binding bids for the first round of the auction.
So, what does it all mean?
- 66 stations saw their opening prices increase. Although the average price increase was almost $4 million, this was heavily skewed by two stations (including WNJU). The median increase was just over $610,000.
- 1,806 stations saw their opening prices decrease by an average amount of $354,000. The median decrease was just over $240,000.
- Compare the prior opening prices to the revised opening prices here: Reverse Auction Opening Price Changes – 11/12/2015
- The delay of the reverse auction filing deadline also means that the quiet period will not commence until 6:00 p.m. ET on January 12, 2016.
- Broadcasters may use the additional time to negotiate and finalize channel sharing agreements.
- Constraint Files
- Anyone interested in looking “under the hood” can access the FCC’s revised constraint files here.
The FCC has indicated that today’s opening prices truly are final, and it will not recalculate prices again even if there are further changes to the baseline data.