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Tag Archives: UHF Discount

The Silver Lining in the FCC’s UHF Discount Order

Posted in Broadcast Regulation
On Wednesday, the FCC issued a long-expected Order abolishing its 30-year policy of applying a “UHF Discount” when calculating a broadcaster’s compliance with the 39% National TV Ownership Cap.  At the same time, the Commission refused to adopt a “VHF Discount” in recognition of the technical inferiority of VHF channels following the digital transition.  The… Continue Reading

FCC Bids Adieu to UHF Discount

Posted in Broadcast Regulation
They say all good things must come to an end, and for the FCC’s UHF discount, the end has arrived (pending the outcome of near-certain litigation).  Earlier today, the FCC issued a Report and Order eliminating its 30-year old policy of applying a 50% “discount” to market populations served by UHF stations when calculating compliance with the… Continue Reading